Our BIG Love For Mum campaign invited members of the public to send in photos of their mums to be displayed on our sites for Mothers Day 2021.

Having done a similar campaign for Father’s Day last year, and receiving such a positive response, we knew we wanted to recreate that positivity for the mums in our community.

We received photos from families all around Brisbane, from new mums to long time mums - we even had a submission from a family that celebrated their grandmothers 100th birthday!

At BIG Outdoor we value the BIG Heart pillar of our business. We love running campaigns like this and hearing the stories of families going out together and seeing their photos on the screens. We feel privileged to be able to help create these memories - we know mums work really hard and hope they felt BIG love this Mother’s Day!

Feedback included:

“Such an incredible campaign!”

”Thank you for the opportunity to highlight some wonderful people in my life.”

“I love this so much!!”

Thank you to all who were involved and we hope you can be part of the next one!